
Apple doesn’t keep up with theAI race by giving out updates to its digital assistant, siri
The Future of Artificial Intelligence: Apple’s WWDC 2025 keynote and the rumors about its iOS/iPad products
It was anticipated that Apple would use WWDC to announce it was expanding its artificial intelligence choices for the iPad and iPhone, but it didn’t happen this time.
The HomePad smart display is said to be in the new product category from Apple. There is a way to catch it all live.
While WWDC itself runs all week, the keynote with all the major announcements should take just a couple hours on Monday, June 9th. It’s set to start at 1PM ET / 10AM PT.
The keynote event is taking place at Apple Park in California, but it will be streamed online as well. We placed the livestream up above so that it will be easy for most people to watch.
This year they will unify version numbers and tie them to a year after they are released, which should help them sound futuristic.
That will mean an updated look for icons, menus, apps, windows, and system buttons across Apple’s Macintosh, iPad, and iPhone products. There’ll also be tweaks to toolbars, new pop-out menus that bring up extra options on a click, and larger redesigns for the Phone, Safari, and Camera apps on iPhone and iPad.
There are other competitors to Apple. Both Microsoft and Google are working on artificial intelligence and integrating it into their operating systems. Ahead of the I/O conference which was held last month, the first to get free access to a live Gemini feature that allowed the assistant to see and respond to images on your screen was users of theAndroid operating system. And as part of Microsoft’s Build conference last month, Microsoft announced AI shortcuts in Windows 11’s File Explorer that let users click on a file and immediately see suggestions like blurring aspects of a photo or summarizing content.
is The Verge’s senior AI reporter. An AI beat reporter for more than five years, her work has also appeared in CNBC, MIT Technology Review, Wired UK, and other outlets.
Apple’s WWDC 2025 had new software, Formula 1 references, and a piano man crooning the text of different app reviews. But one key feature got the short end of the stick: Siri.
In the months since the release of Apple Intelligence, people have been making fun of them. The feature’s rocky debut included notification summaries so off the mark that the company disabled them for some app categories after the BBC reported the tool would conflate multiple headlines into inaccurate synopses.
The company’s strategy on Monday was to roll out a wide swath of small, functional updates powered by Apple Intelligence — and partly by ChatGPT — that could help it catch up to competitors in terms of translation and search. With the integration of openai’s technology, apple’s image playground allows users to change a friend’s photo into an oil painting or other types of art Apple Intelligence gave developers access to the large language model, and it also added live translation features that allow users to translate between languages in Messages, FaceTime, and phone calls.
Federighi mentioned that he hopes Apple Intelligence will eventually allow users to choose the models they want during a live session after an Apple keynote. One of Apple’s backend updates in February hinted at a Gemini integration, and in April, during Google’s search monopoly trial proceedings, CEO Sundar Pichai said the company plans to ink a deal with Apple by mid-2025, with a rollout by the end of this year. Everyone’s still waiting for that.